Outsmart the Competition: One Secret to Better Brand Positioning
The hard sell is so old school. Your customers and employees have become conditioned to respond to any hard sell with a Google search to find out if what you’re saying is too good to be true. The minute the Google-search has begun, you’ve missed the...Why Human Resources Gets a Bad Name
I’ve been noticing a pattern with some of my clients when I utter the word “human resources”–the proverbial eye roll. “What does HR say?” Queue the eye roll. “I think an important next step would be to bring human resources on...How To Bring Out the Best In People
The story he shared in a recent workshop I led stopped my heart. We were talking about leadership and “bringing out the best in people,” when John (obviously not his real name) confided, “I’ve never seen anyone do what you’re talking...
