As a business leader, how do you create a purposeful, positive, and productive work environment for your employees and customers while improving your bottom line? In short, “good” comes first. Your culture is imperative. In this episode, culture experts Chris Edmonds and Mark Babbitt give you a practical roadmap to building the culture you want (hint – it takes commitment and accountability equal to your focus on results).
Good Comes First
6:30 – Good Comes First isn’t about how or why to build a great business culture, it’s about actually doing it.
8:30 – The reasons, frustrations, and letdowns that let Chris and Mark invest their time in helping businesses build positive cultures.
11:34 – Why feeling good about culture isn’t enough. Action is everything.
13:21 – What the “good” in Good Comes First means for your business.
14:09 – Why culture feels straightforward but is hard work that takes discipline and structure.
15:39 – The goal is that every employee, every person in the organization, in every interaction, feels trusted, respected, and validated for their ideas, efforts, and contributions.
17:32 – The link between improved respect and improved business results.
18:58 – Why we don’t have a labor shortage, but a respect shortage.
20:10 – Get the data. Look at the metrics you’re using to assess success. Do any of them refer to respect or other cultural norms? If not, culture isn’t an imperative in your business (yet).
24:47 – People need a reason to get out of bed and come to work. What’s the purpose in your work?
30:01 – The difference between a general “why” and your organization’s servant purpose.
34:49 – Boomer male syndrome – what it is, how it limits businesses, and how to overcome it.
37:00 – The vital role of diversity and inclusion in positive, purposeful Good Comes First cultures.
41:06 – Why leaders want to avoid looking bad and how that prevents doing some of the important culture work that needs to happen for your company to succeed.
43:25 – A practical first step to take (if you haven’t already) to address diversity and inclusion and equity in your business.
48:33 – A Culture Constitution is at the heart of Chris and Mark’s approach to building powerful business culture. What it is and how to use it.
52:49 – How to start putting good first if you’re a leader who’s not in charge of your business.
1:02:15 – A first step you can take today: start with ground rules and hold one another accountable to living by them.
Connect with Chris and Mark
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Mark Babbitt:
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